P1racenews AI automatic summary:
The Chief Executive of Jumbo, Max Verstappen’s former long-time sponsor, Ton van Veen has revealed why the supermarket chain cut
Jumbo has been associated with Max Verstappen for a long time, even before he joined F1. He has since become a prominent figure in the sport, with three titles and 53 victories. The popularity of Verstappen led to the return of the Dutch Grand Prix, with Jumbo as an official partner. However, Jumbo decided to cut back on sporting partnerships to focus on customers after their former CEO stepped down amid a money laundering investigation. Jumbo’s current CEO explained their decision, stating that they are a Dutch supermarket company and their focus should be on lowering prices rather than sports sponsorship. Verstappen, with his success and potential, is expected to receive lucrative sponsorship proposals. He has already made significant money and will continue to do so with his Red Bull contract until 2028.